Advertising opportunities.
American Craft and the American Craft Council offer stories and features of interest to people who care about art, artists, makers, and the handcrafted. Align your brand with the leading nonprofit supporting the craft field and its artists.
Advertise in American Craft
American Craft is the magazine of the craft community, featuring stories and articles on emerging and established artists throughout the United States. From handmade objects used daily in our homes to fine craft honored in museums, American Craft celebrates the diversity of American craft and its makers.
SPRING 2025
Emerge
In this issue, we explore craft that surprises and delights as it comes out of the kiln or hot shop, as well as fresh trends in other mediums. We feature craft for the garden and clothing made by heritage manufacturers and artisans that’s perfect for stepping out in spring. And we introduce what’s new with profiles of up-and-coming makers and stories about exciting developments in museums and galleries.
Special coverage:
Museums, ceramics, glass
SUMMER 2025
Retreat
In this celebration of summer, we explore craft-centered sanctuaries, such as small towns built around craft and an artist’s studio that’s been designed as a haven. We also showcase handcrafted work that supports reconnection with yourself and others: outdoor furniture and games, a table around which friends and family can gather, and items to help you create a spa at home.
Special coverage:
Travel, wood, metal
FALL 2025
Adorn
In this issue—on newsstands during the early gift-buying season—we explore handcrafted wearables, such as design-forward clothing, daring hats, fine jewelry, and handwoven scarves. We highlight the makers creating modern wares for our homes, including tableware for celebrations. We also feature artists whose work pushes the boundaries of surface adornment—and craft collectors who favor their highly patterned work.
Special coverage:
Jewelry, fashion, craft collections
WINTER 2026
Dream
In this issue, we reveal the dreams and visions of America’s makers, schools where those visions are nurtured, and the imaginations of designers and gallerists who help bring craft into our lives. We highlight the craft of the bedroom, from furniture to lamps to bedding. And—in this start to the 250th anniversary year of the formation of the United States—we investigate how craft has played a role in the evolution of the American dream.
Special coverage:
Education, furniture, quilts
About our audience.
Engage a unique and valuable audience by advertising in American Craft, on our website, or through one of our events throughout the country.
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readers per issue of American Craft
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attended a craft show, exhibition or other event featured in American Craft
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hold a Bachelor’s Degree or higher education
Website advertising.
Banner ads on craftcouncil.org are sold by the calendar month with around 30,000 monthly pageviews. ACC offers two options for on-site display advertising. Ads appear within editorial sections of the website.
Email advertising.
Craft Dispatch is our email newsletter that connects recipients to inspiring content, exciting happenings, and helpful opportunities from the craft community. Dispatch is sent bi-weekly to more than 33,000 subscribers looking to stay engaged in the craft field. Each Craft Dispatch includes one ad with a link back to your website.
Event advertising
Reach a committed audience at ACC events through advertising in the main publication for each event or through an event sponsorship
Our printed show guides are given to each attendee and include all information necessary for a visitor to make the most of their experience.
What to know.
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Among many reasons, 50% of American Craft’s audience is in the top 10th percentile of disposable income (DataAxle overlay), and this audience acts on what they see in the magazine.
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American Craft is available as a printed magazine on newsstands throughout the United States. The magazine is also shipped to members of the American Craft Council and is available for purchase at events hosted by the American Craft Council.
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We offer a number of artist-focused advertising opportunities. Contact us to learn more!
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Please download our media kit or contact us for additional information.
Contact us!
Email us today for more information on advertising.
Contact MaryEllen McLaughlin, Advertising & Sponsorship Sales, at mmclaughlin@craftcouncil.org.